The concept of the show feels too convoluted. That whole 'style diagnostic' biz feels like a contrived exercise from which Emily can hatch a cutesy-clever style mash-up label. The homeowners are quizzed on their favorite and least favorite items from a line up of fabrics and chotchkies and dress up in a favorite outfit with Emily taking notes on a clipboard and then analyzing the results. Last night's couple was found to be hollywood regency-ish (her) and country club chic-ish (him) resulting in a HOLLYWOOD COUNTRY CLUB styled living room.
So much wasted time
Then the room is first styled in full out HOLLYWOOD REGENCY and during the reveal Emily asks "what percentage of the room do you like"? Not surprisingly, since she doesn't include any of the husbands COUNTRY CLUB CHIC style, he isn't about it and is only happy with "25-30%" of the room. No shit. You've already told the guy his style label is COUNTRY CLUB CHIC. Why would he be happy with HOLLYWOOD REGENCY?
But, Emily vows to make the couple 200% happy with the room. The walls are painted, again, and COUNTRY CLUB CHIC is injected to the space.
And now, both husband and wife are happy with HOLLYWOOD COUNTRY CLUB. And I want to know HGTV's secret - why waste time installing a room just for the homeowners to not like? Waste of time.
In the end, we don't get to see enough of Emily's process of styling a room, which, I would guess, is more about intuition and less about labeling styles. I would like to see her doing what she does best - finding great vintage elements, styling and editing. The look doesn't have to be pigeon holed for me to appreciate it. Good design is good design.
Maybe it's because I just naturally have a disdain for labels, but for me, building a show around labeling is a big phooey.